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Internet trends that will affect your business online

To keep your business’s online marketing efforts one step ahead of the highly dynamic search environment, it always pays to look at current trends and theorize where these trends will take us. By strategically analyzing the way the internet is being shaped we can prepare for these predicated changes ahead of time and maximize any benefit that can be gleaned from these insights. This can also help ... »

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New Google Structured Data Markup Helper Tool

The moral of this story When Google wants you to do something, they will request it, blog about it, make video’s about it. But eventually – they will even make a user friendly tool to allow you to do something technical – very simply and hence compel you to do it. Lastly they will change their algorithm to benefit those who do what they say and to punish those who do not adhere.   This is exa... »

Video SEO – First Page Video Rankings

How do you optimize your video content so it reaches the first page of search engines?   There are many SEO tricks that are white hat to get your webpage and video on the first page of search engine result pages (SERPs).     Have keyword optimized meta title tags and other meta tags for the page Have the video transcribed so the words are on the page below the video Submit a video s... »

The future of SEO is social media integration

Search Engine Optimization (SEO) is totally changing direction in 2011 due to changes in trends of how people use the internet and why. This has major and far reaching impacts on the way prospective clients find your business website through a search engine and even the way you personally use the internet. Here is why:   The web is becoming social Back in the day, the internet used to be used... »

Too funny for words – You gotta watch

If a picture is a thousand words, then a video is over a million. This video is hilarious!   Watch this latest video by Google about the speed of their web browser: Chrome     What does this have to do with SEO? So apart from being a hilarious promotional video, there is something webmaster’s and SEO experts do need to take away from this. It is the simple lesson that Google b... »

Google AdWords also getting +1 Button

Google have continued there roll out of the +1 button. It will now be available to +1 Google ads as seen in the picture here. This roll out will occur in the coming weeks starting at the very beginning of July 2011. Now Google users can click to recommend which ads on Google they found helpful. For all those who understand PPC (Pay Per Click Advertising) you will know that the +1 Google button wil... »