new algorithm

panda-4-google-update-eyes

Deep analysis of Panda 4.0 and how not to get penalized

On the 19th May 2014 Matt Cutts officially confirmed what everyone in the online marketing industry was talking about – that Google had released a major algorithm change. Using forum chatter as a barometer, it was clear that this was a big change due to the amount of noise online and the number of posts about traffic changes, rankings increasing/decreasing and general traffic fluctuations to sites... »

hummingbird-new-search-algorithm-google

Hummingbird new algorithm change by Google

Today Google officially confirmed the news that they had released within the past month of September 2013 a new algorithm to power their search results called Hummingbird. Why is it called ‘Hummingbird’ – Amit Singhal who is a senior VP and software engineer at Google says because it is accurate and fast. Those two buzz words are the focus of all of Google’s recent updates to the algorithm s... »